Ad Exchange

What is Data Management Platform (DMP)? How Does DMP Work?

Digital advertising is one of the fastest growing industry by integrating technologies like Data Management… Read More

What is a Sell-Side Platform (SSP)? How Does It Work?

Sell-side platform (SSP) is technology which connects the publishers to relevant advertisers through ad exchanges.… Read More

What is Ad Exchange? How Does Ad Exchange Works?

Ad Exchange is a virtual marketplace where advertisers and publishers trade their ad inventories. The… Read More